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    Professional terms of service

    The framework applicable to business accounts: plans, quotas, local advertising, catalogue import, ranking parameters and dispute resolution.

    Last updated on 26 July 2026Version 3.020 min read · 21 articles
    The essentials in one minute

    The essentials in one minute

    These professional terms of service govern the relationship between Dénichéo and the businesses that use the Platform to sell. They cover opening a business account, monthly plans and their quotas, promotion options, local advertising, catalogue import and technical access, together with business-to-business invoicing rules. They incorporate the transparency obligations imposed by Regulation (EU) 2019/1150 of 20 June 2019 on promoting fairness and transparency for business users of online intermediation services: description of ranking parameters, grounds for restriction, notice periods, data access and redress mechanisms.

    • Any change to these terms is notified at least 30 days before it takes effect, and you may terminate free of charge within that period.
    • Listing ranking parameters are described article by article, including the exact effect of paid options.
    • Any restriction or suspension is justified in writing, with 30 days' notice before termination, except for serious breaches.
    • Each billing period produces a compliant invoice, including the late-payment particulars required between businesses.
    • An internal complaint-handling system is available to business users, with a reasoned reply within a reasonable time.

    Entry-level plan

    €200 / month

    Termination notice

    30 days

    Applicable framework

    Regulation (EU) 2019/1150

    Contents

    Select an article to jump straight to it.

    • 01Purpose, parties and scope
    • 02Opening and verifying a business account
    • 03Legal obligations of the business user
    • 04Professional plans, quotas and included options
    • 05Local advertising
    • 06Catalogue import and technical access
    • 07Website link
    • 08Listing ranking parameters
    • 09Differentiated treatment
    • 10Data access
    • 11Prices, invoicing and payment
    • 12Payment incidents and reminders
    • 13Term, renewal and termination
    • 14Restriction, suspension and statement of reasons
    • 15Internal complaint handling
    • 16Mediation of business disputes
    • 17Confidentiality and personal data
    • 18Intellectual property and licence
    • 19Liability between businesses
    • 20Force majeure, assignment and miscellaneous
    • 21Governing law and jurisdiction
    Article 1

    Purpose, parties and scope

    In plain wordsThese terms apply as soon as you use Dénichéo as part of your business activity.

    These terms govern the supply, by WB CONSULTING (William BASTARD, sole trader), of online intermediation services and related services to business users of the Dénichéo platform.

    They apply to any member acting for purposes relating to their commercial, industrial, craft, professional or agricultural activity, whether or not they have subscribed to a professional plan, where they offer goods or services to consumers through the Platform.

    They supplement the terms of use, which remain applicable, and prevail over them in the event of conflict as regards business accounts.

    They constitute the sole basis of commercial negotiation under French commercial law. Any special condition must be recorded in a separate written document signed by both parties.

    Provider
    WB CONSULTING (William BASTARD)
    Registered office
    11 rue Georges Gay, 93130 Noisy-le-Sec, France
    SIREN number
    993 985 571
    Commercial and support contact
    [email protected]
    Article 2

    Opening and verifying a business account

    In plain wordsYou declare your business, we verify it exists, and your public name is your registered company name.

    Opening a business account requires declaring the company's identification details: name or corporate name, legal form, SIREN number or equivalent identifier, registered office address, intra-EU VAT number where applicable, share capital and place of registration where those particulars are required.

    This information is cross-checked against public business registry data. Dénichéo may request any additional supporting document and suspend access to professional features until verification is complete.

    The public name shown on a business account's listings and profile matches the declared corporate name: it cannot be freely changed, so that consumers can unambiguously identify who they are dealing with.

    The business user warrants the accuracy and currency of this information and must inform Dénichéo without delay of any change affecting its identity, registration or status.

    Article 3

    Legal obligations of the business user

    In plain wordsSelling as a professional imposes obligations towards consumers: they remain entirely yours.

    The business user remains solely responsible for complying with the rules applicable to the goods and services it offers, and with its obligations towards its customers.

    It undertakes in particular to comply with the following obligations, without Dénichéo assuming responsibility for them or checking them in advance.

    • Pre-contractual information to consumers on essential characteristics, price, timeframes and performance arrangements.
    • Clear indication of its status as a trader, its corporate name, address and contact details.
    • Compliance with the legal warranty of conformity, the warranty against hidden defects, and the fourteen-day right of withdrawal in distance selling.
    • Compliance with invoicing, VAT and price display rules and, where applicable, with sector-specific rules (vehicles, food products, electrical equipment, products subject to extended producer responsibility schemes).
    • Compliance with anti-money-laundering rules and obligations to identify the origin of goods.
    • Compliance with rules on canvassing, advertising and online reviews.
    Worth notingPresenting oneself as a private individual while acting as a trader is a misleading commercial practice under French consumer law. Dénichéo may reclassify an account and require it to be regularised.
    Article 4

    Professional plans, quotas and included options

    In plain wordsWithout a plan, a business account has the same quota as a personal one. A plan unlocks a per-category quota and option credits.

    A business account without an active plan is subject to the same quota as a personal account: one hundred and fifty (150) listings published over a rolling three (3) month window.

    Subscribing to a monthly plan opens a per-category listing quota specific to that plan. A category not covered by the plan remains at zero permitted listings.

    Each plan also determines access to catalogue import, access to the technical import interface, monthly promotion option credits and access to local advertising.

    Option credits included in a plan are valid for the current subscription month. They cannot be carried over, assigned or refunded, and are lost at the end of the period.

    Current details of plans, quotas and prices appear on the “Tarifs” page of the Platform, which forms an integral part of these terms.

    • Simple — €200 per month: up to 50 listings per month per category, 10 photographs included per listing, 5 “Vedette” credits per month, access to local advertising.
    • Medium — €500 per month: up to 120 listings per month per category, CSV/XLS import, 12 “Vedette” credits, 12 “Urgent” credits, 6 “Urgent + countdown” credits, access to local advertising.
    • Max — €750 per month: up to 200 listings per month per category, CSV/XLS import, technical import interface, 20 “Vedette” credits, 20 “Urgent” credits, 10 “Urgent + countdown” credits, access to local advertising.
    • Ultra — €1,200 per month: up to 3,000 listings per month per category, CSV/XLS import, technical import interface, 75 “Vedette” credits, 75 “Urgent” credits, 35 “Urgent + countdown” credits, 5 social media publications, access to local advertising.
    • Extra photograph for a business account: €0.50 per photograph beyond the 10 included, with a minimum payment amount of €0.50.
    • Daily professional bump for 1 month: €19.99, reserved for business listings.
    Article 5

    Local advertising

    In plain wordsHome banner and interstitial, reserved for business accounts with an active plan, with mandatory advertising identification.

    Local advertising space — panoramic banner on the home page and interstitial insert within listing lists — is reserved for business accounts with an active plan.

    Bookings are made online, for a defined duration and geographic area. Each placement accepts a maximum of five concurrent active bookings; availability is checked at booking time.

    All advertising communications are identified as such and make it possible to identify the person on whose behalf they are displayed, in accordance with French law and Article 26 of Regulation (EU) 2022/2065.

    The advertiser warrants that the content displayed is lawful, accurate, compliant with advertising rules, and that it holds all rights in the material supplied. Dénichéo may refuse, suspend or withdraw a non-compliant campaign without compensation, the amount corresponding to undelivered impressions then being refunded.

    No advertising targeting based on special categories of data within the meaning of Article 9 of Regulation (EU) 2016/679, and no targeting of minors, is offered.

    • Panoramic home banner — 24 hours: €39.00.
    • Panoramic home banner — 3 days: €99.00.
    • Panoramic home banner — 7 days: €199.00.
    • Interstitial between listings — €3.00 per 15-minute display slot, plus €1.00 per kilometre of display radius. Available durations: 15 minutes, 30 minutes, 1 hour, 2 hours.
    Article 6

    Catalogue import and technical access

    In plain wordsImport and API are tools: you remain responsible for the imported content and for the security of your credentials.

    Depending on the plan, the business user may import its catalogue in CSV or XLS format and access a technical import interface.

    The business remains responsible for the accuracy, lawfulness and compliance of the data imported, and for assigning it to the appropriate categories. Quotas, content rules and moderation rules apply identically to imported listings.

    Technical credentials issued are personal, confidential and non-transferable. The business must inform Dénichéo without delay of any compromise.

    Dénichéo may apply rate limits, temporarily suspend technical access in the event of abnormal use compromising the stability of the Service, and change formats and interfaces after giving the businesses concerned reasonable prior notice.

    No quantified availability commitment is given for the technical interfaces, save under a separate written agreement.

    Article 7

    Website link

    In plain wordsDisplaying your website address is possible after manual approval, and stops immediately if payment fails.

    Displaying a link to an external website on the profile and active listings is reserved for business accounts with an active subscription, and for Dénichéo team accounts.

    No link is publicly displayed without prior manual approval of the address by an administrator. Approval may be refused, in particular where the destination site is unlawful, misleading, a direct competitor of the Platform, or unrelated to the declared activity.

    Two options are offered: a link carrying the “nofollow” attribute at €5.00 per month, and a link without a restrictive attribute at €25.00 per month.

    If payment for the option fails, the link is immediately hidden on the profile and listings until the situation is regularised, unless access is granted manually by an administrator.

    Article 8

    Listing ranking parameters

    In plain wordsRanking depends first on relevance and proximity, then on freshness. Paid options act in a precise and limited way.

    In accordance with Article 5 of Regulation (EU) 2019/1150 and French consumer law, Dénichéo describes below the main parameters determining the ranking of listings and their relative importance.

    Results are ordered according to the following parameters, applied successively, from the most to the least decisive.

    • 1. Text relevance: where a search query is entered, how well keywords match the listing's title, description, category and characteristics.
    • 2. Geographic match: how well the requested area (city, department, region) matches the listing's location.
    • 3. Proximity: increasing distance between the user's reference point and the listing's location, with priority tapering beyond fifty kilometres.
    • 4. Freshness: publication date or, where applicable, the date of the most recent bump acquired under a promotion option, the most recent being favoured.
    • 5. Listing identifier, used solely as a stable tie-breaker between otherwise equivalent listings.
    Good to knowExact effect of paid options: the “Vedette” option places the listing in dedicated placements, separate from the main list and identified as such, for three hours. The “Urgent” option adds a visual label without changing list order. Bump options refresh the reference date used by the freshness parameter, which places the listing among the most recent in its category without affecting the other parameters. No direct or indirect remuneration influences the relevance and proximity parameters.
    Article 9

    Differentiated treatment

    In plain wordsDénichéo does not sell its own goods and grants itself no hidden advantage.

    In accordance with Article 7 of Regulation (EU) 2019/1150, Dénichéo states that it does not offer goods or services competing with those of its business users on the Platform, and therefore carries out no own-account selling that could benefit from preferential treatment.

    The only differences in treatment between accounts result from the type of account, the plan subscribed to and the options purchased, whose effects are described in these terms and on the “Tarifs” page.

    Dénichéo team accounts used for demonstration, support or institutional communication purposes are identified as such and receive no ranking advantage.

    Article 10

    Data access

    In plain wordsYour data stays accessible and exportable. We do not exploit your commercial data against you.

    In accordance with Article 9 of Regulation (EU) 2019/1150, the business user has access, from its account area, to the data it provides or that is generated by its activity on the Platform: listings, view and contact statistics, billing history and history of moderation measures.

    It may export its personal data from the dedicated feature in its account area, in a structured, machine-readable format.

    Dénichéo only accesses the contact data of consumers who have interacted with a business user to the extent necessary to operate the Service, ensure its security and comply with its legal obligations. It neither transfers nor sells such data to third parties.

    Aggregated, anonymised data on use of the Platform may be used by Dénichéo for statistical purposes, service improvement and communication, without allowing any business or consumer to be re-identified.

    Article 11

    Prices, invoicing and payment

    In plain wordsMonthly payment in advance, an invoice at each due date, statutory penalties for late payment.

    Prices for plans, options and advertising space are those shown on the “Tarifs” page and on the order screen at the time of subscription. They are stated in euros.

    The publisher currently benefits from the French VAT exemption scheme for small businesses: VAT is not charged and the corresponding statutory wording appears on invoices. Where the customer is established in another EU Member State and provides a valid intra-EU VAT number, the tax is, where applicable, reverse-charged by the customer.

    Plans are payable in advance, on a monthly basis, by bank card or by SEPA direct debit where that method is offered. Using SEPA direct debit requires a fallback payment method to be registered beforehand.

    An invoice is issued on subscription and at each renewal date, and made available in the “Mes factures” section of the account area.

    Payment is due on ordering; the due date coincides with the invoice issue date. No early payment discount is granted.

    Good to knowUnder French commercial law, any late payment automatically triggers, without prior reminder, late-payment penalties at three times the statutory interest rate, together with a fixed recovery cost indemnity of €40 per invoice, without prejudice to additional compensation upon proof.
    Article 12

    Payment incidents and reminders

    In plain wordsAn unpaid amount suspends the plan immediately, with two reminders before termination.

    If a direct debit fails or a payment is rejected, the professional subscription is suspended from the first incident: the quotas and access rights attached to the plan cease to apply, while listings already published remain online within the base quota.

    A first reminder is sent seven (7) days after the incident, and a second fourteen (14) days after the incident, inviting the business to regularise its situation using the fallback payment method or a new order.

    Failing regularisation, the subscription is terminated and the sums outstanding remain payable, increased by statutory penalties.

    Regularisation immediately restores access rights for the remainder of the period, without extending the period originally subscribed.

    Article 13

    Term, renewal and termination

    In plain wordsMonthly renewable subscription, cancellable for the following period. We terminate with 30 days' notice.

    Professional plans are subscribed for a term of one (1) month, tacitly renewable for successive periods of the same duration, unless terminated.

    The business user may terminate its plan at any time from its account area, with effect at the end of the current period. Sums relating to the period already started remain payable and the service continues until its end.

    Dénichéo may terminate these terms or a plan on at least thirty (30) days' notice given on a durable medium, in accordance with Article 4 of Regulation (EU) 2019/1150.

    That notice is not required where Dénichéo is subject to a legal or regulatory obligation requiring otherwise, or where it demonstrates repeated breaches of these terms or a serious threat to the security of the Platform or its users.

    Termination results in the withdrawal of professional access rights, the cessation of ongoing advertising campaigns — undelivered display periods being refunded — and the loss of unused option credits.

    Article 14

    Restriction, suspension and statement of reasons

    In plain wordsEvery restriction is explained in writing, with its reasons and how to challenge it.

    Dénichéo may restrict, suspend or terminate all or part of the supply of the Service to a business user in the event of a breach of these terms, of the terms of use, of applicable regulations, or of a threat to user safety.

    In accordance with Article 4 of Regulation (EU) 2019/1150, any decision to restrict or suspend is accompanied by a statement of reasons on a durable medium, setting out the specific facts and circumstances, including the content of any reports received, and the basis relied on.

    Where a restriction or suspension applies, the statement of reasons is provided no later than when the measure takes effect. Where supply of the Service is terminated, it is provided at least thirty days before the measure takes effect, save in the exceptional cases mentioned above.

    The business user may challenge the decision through the internal complaint-handling system described below. Where the complaint is well-founded, the measure is lifted without delay.

    Article 15

    Internal complaint handling

    In plain wordsA dedicated, free channel, with a reasoned reply and a traceable record.

    In accordance with Article 11 of Regulation (EU) 2019/1150, Dénichéo provides business users with an internal complaint-handling system, free of charge and accessible from the “Support” area of the business account and at the publisher's contact address.

    That system handles in particular complaints relating to an alleged failure by Dénichéo to comply with its obligations, to technological issues significantly affecting the supply of the Service, and to any measure or conduct by Dénichéo significantly affecting the business user.

    Each complaint is examined individually, within a reasonable period proportionate to its complexity and importance. The decision is communicated on a durable medium, with reasons, in clear and comprehensible language.

    Dénichéo publishes, at least annually and in an easily accessible form, aggregated information on the functioning and effectiveness of that system: number of complaints, main types, average handling time and outcomes.

    Article 16

    Mediation of business disputes

    In plain wordsMediation remains available if the internal complaint was not enough. Court action always stays possible.

    In accordance with Article 12 of Regulation (EU) 2019/1150, Dénichéo is willing to engage in mediation to reach an agreement on the out-of-court settlement of any dispute with a business user, including where the internal complaint-handling system has not resolved the matter.

    Mediation is conducted by an independent, impartial mediator with the necessary competence, who is easily accessible and offers services at a reasonable cost relative to the dispute.

    Dénichéo bears a reasonable proportion of the total cost of mediation, determined by reference to the relevant elements of the case, in particular the respective merits of the parties' claims, their conduct and their relative size.

    Recourse to mediation does not deprive either party of its right to bring court proceedings at any time, before, during or after mediation.

    Good to knowThe identification by name of the mediators Dénichéo is willing to engage is being finalised. Their details will be published on this page as soon as they are designated; in the meantime, any mediation request sent to the support desk will receive a proposed mediator within a reasonable time.
    Article 17

    Confidentiality and personal data

    In plain wordsEach party is responsible for the personal data it processes on its own account.

    Each party undertakes to preserve the confidentiality of the commercial, technical and financial information to which it has access in performing these terms.

    Dénichéo and the business user each act as independent controllers for the personal data processing they carry out for their own purposes: Dénichéo for operating the Platform, the business user for managing its customer relationships.

    The business user must not use personal data obtained through the Platform for purposes other than performing the transaction concerned, and in particular must not build a marketing file without an appropriate legal basis.

    The processing carried out by Dénichéo is described in the privacy and cookie policy.

    Article 18

    Intellectual property and licence

    In plain wordsYour content remains yours, with the same limited display and promotion licence.

    The business user retains all its intellectual property rights in the content it publishes and grants Dénichéo the limited licence described in the terms of use.

    It warrants that it holds all necessary rights in the trade marks, visuals, descriptions and advertising material it supplies, and indemnifies Dénichéo against any third-party claim in that respect.

    Dénichéo may cite the business user's name and logo as a commercial reference, unless the business objects in writing.

    Article 19

    Liability between businesses

    In plain wordsOur liability is capped at the sums paid over the last twelve months, except for gross negligence or wilful misconduct.

    Dénichéo is bound by an obligation of means as regards supply of the Service. It does not guarantee any volume of visits, number of contacts or turnover.

    Dénichéo's liability towards a business user is limited to direct and foreseeable damage and may not exceed the total amount excluding tax actually paid by that business over the twelve (12) months preceding the triggering event.

    Indirect damage is excluded from any compensation, in particular loss of turnover, profit, customers, data or reputation.

    These limitations do not apply in cases of wilful misconduct, gross negligence, personal injury, or where the law prohibits them.

    The business user indemnifies Dénichéo against any claim, action or judgment resulting from content it has published or from a breach of its own legal obligations.

    Article 20

    Force majeure, assignment and miscellaneous

    In plain wordsThe technical rules of the business-to-business contract.

    Neither party may be held liable for a failure resulting from force majeure. Where the impediment lasts more than thirty (30) days, either party may terminate automatically by written notice, without compensation.

    Dénichéo may assign these terms to a third party, in particular as part of a business transfer or restructuring. The business user may not assign its account or the rights it derives from these terms without prior written consent.

    Tolerating a breach does not amount to waiving the right to rely on it later. The invalidity of one provision does not affect the validity of the others.

    These terms constitute the entire agreement between the parties on their subject matter and supersede any prior exchange.

    Dénichéo's computerised records are admissible as evidence between the parties.

    Article 21

    Governing law and jurisdiction

    In plain wordsFrench law and the Bobigny commercial court for business disputes.

    These terms are governed by French law.

    Any dispute relating to their formation, interpretation, performance or termination that has not been resolved through the internal complaint system or mediation falls within the exclusive jurisdiction of the Commercial Court of Bobigny, including where there are multiple defendants, third-party proceedings or urgent proceedings.

    These terms are drafted in French; in the event of discrepancy with a translation, the French version prevails.

    Good to knowThis English text is an informative translation. Only the French version of this document is legally binding; in the event of any discrepancy, the French version prevails.

    A question about this document?

    Our support desk answers any request for clarification, correction or appeal, and keeps a written record of the exchange.

    Contact support[email protected]

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